There’s a few sites that have a copy of the essay, but nothing on the Microsoft site (it has been removed from the Bill Gates Published Writing page).Wayback Machine seems to be the only other option (thanks to Andrew Heenan for the link).
Independently produced for NPR by Jay Allison and Dan Gediman with John Gregory and Viki Merrick.
I’ve had a frustrating time trying to find the original ‘Content is King’ article written by Bill Gates back in 1996.
And I believe that through our natural inventiveness, creativity and willingness to solve tough problems, we’re going to make some amazing achievements in all these areas in my lifetime.
Bill Gates is chairman and chief software architect of Microsoft.
So when I sat down at a computer for the first time in seventh grade, I was hooked.
It was a clunky old Teletype machine and it could barely do anything compared to the computers we have today. When my friend Paul Allen and I started Microsoft 30 years ago, we had a vision of “a computer on every desk and in every home,” which probably sounded a little too optimistic at a time when most computers were the size of refrigerators.
Like my friend Warren Buffett, I feel particularly lucky to do something every day that I love to do.
He calls it “tap-dancing to work.” My job at Microsoft is as challenging as ever, but what makes me “tap-dance to work” is when we show people something new, like a computer that can recognize your handwriting or your speech, or one that can store a lifetime’s worth of photos, and they say, “I didn’t know you could do that with a PC!
When it comes to an interactive network such as the Internet, the definition of “content” becomes very wide.
For example, computer software is a form of content-an extremely important one, and the one that for Microsoft will remain by far the most important.